Author: Leon Wickmann

“Digitization can be really simple” – Part 2 of our interview with the CEO and Head of IT of a German manufacturer

In Part 1 of our interview with CTA GmbH, we talked to Managing Director Hans-Dieter Worch about digitization in SMEs, what challenges it brings, and how SMEs can meet these challenges to benefit from digitization. In the second part of our interview, Andre Brenner, Head of IT at CTA GmbH, joined us to talk about their experiences with IT projects at CTA, working with Actyx, and advice for software companies selling to SMEs. MAX FISCHER: Mr. Brenner, thanks for joining us. What are your tasks at CTA? ANDRE BRENNER: As head of internal IT and a member of the management...

Read More

“It pays off that we invested in IT projects even before Corona” – interview with the CEO of a German manufacturer

In Part 1 of our interview series with CTA GmbH, we talk to Managing Director Hans-Dieter Worch about digitization in SMEs, what challenges it brings, and how SMEs can overcome these challenges to benefit from digitization. MAX FISCHER: Mr. Worch, tell us a bit about your background. HANS-DIETER WORCH: I have a technical background, studied mechanical engineering, and then worked in the packaging industry. There I got into sales and worked in the cosmetics and pharmaceutical industries for many years. Now I have been with CTA for about a year as Managing Director. I therefore have both a technical...

Read More